TRU by Hilton

ParsCo is excited to announce that we have teamed with Highpointe Hotel Corporation to develop Hilton Worldwide’s newest hotel Brand- TRU by Hilton.

This new-mid scale concept will be Hilton’s first in the Northwest Florida region.

Highpointe Hotel Corporation is an award-winning development and full service hotel management company that has been in business since 1982.

Highpointe Hotel Corporation employs approximately 500 people company wide and operates 14 hotels.

TRU by Hilton

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